
Concept critique from Travis Robertson.
1st Rough (mouth spewing): I like this concept though how you decided to throw the information in there would really effect the overall design. Would it be more geometric and in boxes or would the words be drifting (while still readable) in the smoke?
2nd Rough (cigarette puns): Interesting concept with terrible puns! I'll assume that is the point. In that case, it would grab my attention because I would want to see just how bad/creative the puns can get. A grid may work, but all I see right now is a giant letter "E" and I'm wondering what it means or what importance it has. Where is the type going to be in relation to the images? Also, is there more information/type than just the puns or is that the main content?
Hopefully these are some things worth thinking about.
Text response to Travis.
Text response to Travis.
Rough 1: I like the imagery myself of a mouth spewing toxic green smoke into the air. I don't think a geometric composition will work in this case but hiding facts, figures, and such in the smoke is a pretty interesting idea... almost like tobacco companies are hiding the facts behind smoke screens. I feel like that works a lot! It might be a challenge however to make the info look hidden and balance legibility. This idea might also be getting away from the initial concept and message if I go too far with the tobacco companies hiding the truth thing. Could be tricky.
Rough 2: Puns might not be to right word to use but I guess if they end up being corny then that's how they end up. I do agree that if the puns are bad it could keeps someone's interest, like when I buy a Soby sometimes it's just to see what nonsense quote is under the bottle cap and not so much because I want the drink itself. The Visual puns of the popular cigarette brands would be the main focus and content of this piece. The issue will be finding actual measurements that work with the brand, and also relate to the environmental impact of cigarette smoke.
Rough 2: Puns might not be to right word to use but I guess if they end up being corny then that's how they end up. I do agree that if the puns are bad it could keeps someone's interest, like when I buy a Soby sometimes it's just to see what nonsense quote is under the bottle cap and not so much because I want the drink itself. The Visual puns of the popular cigarette brands would be the main focus and content of this piece. The issue will be finding actual measurements that work with the brand, and also relate to the environmental impact of cigarette smoke.
Research Links
Tobacco and Radiation
How Smoking Hurts the Environment
Particulate matter from tobacco versus diesel Car Exhaust
Butt Really? The Environmental Impact of Smoking.
Smoking damages the body in minutes and not years.
Both the Marlboro men died of lung cancer
The tobacco industry renamed lung cancer to hid connection.